Lede

Definition

The lede is the opening sentence or paragraph of a news story that summarizes the most important aspects of the story and grabs the reader's attention. It sets the tone for the entire piece and is essential for drawing readers into the narrative, making it a critical component in effective storytelling.

5 Must Know Facts For Your Next Test

1. The lede should answer key questions like who, what, when, where, and why to provide a quick snapshot of the story.
2. Crafting an effective lede involves using strong verbs and vivid language to create an immediate impact on the reader.
3. Different types of ledes can be used based on the story’s nature, such as summary ledes for straightforward news and anecdotal ledes for more narrative-driven stories.
4. A well-written lede encourages readers to continue reading by creating intrigue or presenting a compelling angle.
5. In narrative journalism, the lede can set up a thematic thread that runs throughout the piece, linking it to deeper emotional or social issues.

Review Questions

• How does the lede contribute to engaging readers in narrative journalism?
  • The lede plays a vital role in engaging readers by summarizing the key elements of the story while also setting an intriguing tone. It acts as a hook that captures attention and compels readers to continue. A well-crafted lede uses strong language and vivid imagery, helping to establish a connection with the audience right from the start.
• What are some different types of ledes, and how do they serve distinct purposes in storytelling?
  • There are various types of ledes in journalism, including summary ledes that present essential facts directly, and anecdotal ledes that draw readers in with a narrative or personal story. Summary ledes provide quick information and are often used in breaking news, while anecdotal ledes create emotional engagement by framing stories around personal experiences or interesting situations. Each type serves to hook readers differently based on the story's needs.
• Evaluate how an effective lede can influence the overall perception of a news story and its thematic depth.
  • An effective lede can significantly influence how readers perceive a news story by establishing its importance and emotional tone from the outset. A well-written lede can evoke curiosity or empathy, encouraging deeper engagement with the content. By linking thematic elements in the lede to broader social issues or emotional narratives, writers can set expectations for readers about what lies ahead, shaping their understanding of not just the facts but also the underlying messages within the story.

Related terms

Nut Graph: A paragraph that explains the significance of the story, often following the lede, which provides context and indicates why readers should care.

Kicker: A closing line or paragraph that wraps up the narrative, often providing a final thought or reflection that leaves a lasting impression.

Inverted Pyramid:

A writing style where the most important information is presented at the beginning, followed by supporting details, which is often used in traditional journalism.