Pull Quotes

Definition

Pull quotes are short, impactful excerpts taken from the main body of a text, often highlighted in a larger or distinct typeface to draw attention and emphasize key points. These quotes serve as visual anchors that enhance the layout and readability of feature articles, while also providing a way to entice readers and convey the essence of the content without requiring them to read the entire piece.

5 Must Know Facts For Your Next Test

1. Pull quotes can help break up large blocks of text, making the layout more engaging for readers.
2. They are often set in a larger font size or in a different style to create visual contrast with body text.
3. Strategically placed pull quotes can capture the reader's interest and encourage them to continue reading the full article.
4. Effective use of pull quotes can enhance the overall narrative by highlighting critical ideas or emotional responses.
5. Pull quotes should be relevant and representative of the surrounding text to maintain context and meaning.

Review Questions

• How do pull quotes enhance the layout strategies of feature articles?
  • Pull quotes play a crucial role in enhancing the layout strategies of feature articles by creating visual interest and breaking up large blocks of text. By highlighting key excerpts, they draw the reader's attention and provide a quick insight into the article's main points. This not only improves readability but also encourages readers to engage more deeply with the content, as pull quotes can evoke curiosity and provoke thought.
• Discuss how pull quotes relate to effective page layout techniques and their impact on user experience.
  • Pull quotes are integral to effective page layout techniques as they create a focal point that guides the reader's eye through the design. When used thoughtfully, they contribute to visual hierarchy, making certain ideas stand out prominently. This approach enhances user experience by making content easier to digest and navigate, allowing readers to quickly grasp key concepts without feeling overwhelmed by dense text.
• Evaluate the role of typography in designing pull quotes and its significance in editorial design.
  • Typography plays a vital role in designing pull quotes as it affects both legibility and aesthetic appeal. The choice of font style, size, and color can significantly influence how a pull quote is perceived and understood by readers. In editorial design, effective typography not only enhances visual interest but also ensures that the pull quote complements the overall narrative flow, reinforcing its significance within the text and encouraging deeper reader engagement.

Related terms

Typography: The art and technique of arranging type to make written language legible, readable, and visually appealing.

White Space:

The empty space around elements on a page that helps to improve readability and aesthetic appeal.

Visual Hierarchy: The arrangement of elements in a way that prioritizes their importance and guides the viewer's eye through the content.