Social Psychology
Cognitive Load Theory posits that the human brain has a limited capacity for processing information, and when this capacity is exceeded, learning can be hindered. It emphasizes the importance of managing cognitive load to optimize learning by reducing unnecessary demands on working memory, allowing for better understanding and retention of new information. This theory is crucial in understanding how heuristics and biases influence social judgment, as it highlights how cognitive overload can lead to reliance on simplified decision-making processes.
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