Media Money Trail
Tokenization is the process of converting rights to an asset into a digital token on a blockchain, enabling fractional ownership and easier transferability of assets. This technology plays a crucial role in reshaping the way assets are managed and exchanged in the media landscape, facilitating new forms of financing, investment, and ownership structures. By providing a way to represent real-world assets digitally, tokenization enhances liquidity and democratizes access to investments that were previously limited to wealthy individuals or institutions.
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