Elite

Definition

In the context of media within political science, elite refers to a small group of powerful individuals or organizations that have a significant influence over public opinion and media content. These entities often shape the media landscape through their control of resources, access to platforms, and ability to set agendas.

Related terms

Agenda: setting - The process by which media prioritizes issues, making them more salient in the public mind.

Gatekeeping:

The act of controlling access to information or discussion in the media by deciding what content gets published or broadcasted.

Media bias: A tendency for media outlets to present information in a way that reflects a specific viewpoint or agenda, often aligning with elite interests