Eudaimonia:The ancient Greek concept of eudaimonia, often translated as 'well-being' or 'human flourishing', is central to virtue ethics. It refers to the highest human good and living a life of virtue to achieve a state of fulfillment and excellence.
Aristotle: Aristotle is considered the founder of virtue ethics, as he developed the idea that the cultivation of virtues, such as courage, temperance, justice, and wisdom, is essential for living a good and fulfilling life.
Moral Character: Virtue ethics emphasizes the importance of developing a strong moral character, where one consistently acts in accordance with virtues like honesty, compassion, and integrity, rather than simply following a set of rules or maximizing consequences.