Business Storytelling
A hook is a compelling element or statement in storytelling that grabs the audience's attention and encourages them to engage further with the narrative. It serves as a crucial starting point, setting the tone and piquing curiosity about what comes next. An effective hook can come in various forms, such as an intriguing question, a surprising fact, or a dramatic scene, and is essential for establishing interest across different storytelling frameworks.
congrats on reading the definition of hook. now let's actually learn it.