Business Intelligence
In the context of predictive analytics, 'r' typically refers to the correlation coefficient, a statistical measure that describes the strength and direction of a relationship between two variables. This value ranges from -1 to 1, where -1 indicates a perfect negative correlation, 0 indicates no correlation, and 1 indicates a perfect positive correlation. Understanding 'r' is essential for determining how well one variable can predict another, which is a foundational concept in predictive modeling and analytics.
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