Person perception research refers to the study of how individuals form impressions and make judgments about others based on their characteristics, behaviors, and social interactions.
Related terms
Cultural Bias: This term refers to the tendency to interpret or judge behavior based on one's own cultural norms and values.
These are societies that prioritize group goals over individual goals, where people identify themselves more with their social groups than as separate individuals.
Cross-cultural Psychology: This field examines how cultural factors influence human behavior across different societies.